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The Adirondack Hub - adventure, history, relaxation

As a jumping off point for fun in all four seasons, the Adirondack Hub’s towns and wild areas offer something for everyone in your party. Comprised of the towns of Minerva, North Hudson, Newcomb, and Schroon Lake, the Adirondack Hub contains some of the most remote wilderness in the United States as well as quaint towns that are full of life. The brand that has been created to distinguish the Adirondack Hub was a community-led effort.

Trailhead signs dot the roadsides instead of neon, lakes and ponds can be fished year-round, and vast expanses of untouched nature will never cease to amaze. While outdoors enthusiasts will savor the limitless adventures to be had, history buffs can see where Theodore Roosevelt became President. Bikers and bicyclists will love the quiet mountain roads, and unique shops, artisans, and chefs will leave everyone satisfied.

Visitors will also want to take in the Upper Hudson Recreation Hub, which includes the towns of Long Lake and Indian Lake. Hosting the headwaters of the mighty Hudson River, the Upper Hudson Recreation Hub links the communities together through vast trail networks and picturesque, winding roads. Boaters of all kinds will thrive on the numerous lakes, hikers can tackle a High Peak or something a little more family-friendly, and community events like parades and town-wide celebrations are open to locals and visitors alike.

The beauty of the area is matched only by our hospitality, so embrace the classic American vacation.

The Adirondack Hub - relax, we’ll be here

Branding Guidelines

Through the implementation of the new brand, the goal is to create a unique image in the minds of our travelers and ultimately help differentiate the Adirondack Hub from other destinations. As part of this implementation process, businesses and organizations are encouraged to use the brand mark to promote their establishment as part of the overarching Adirondack Hub brand. However, to maintain a strong and effective identity means that the brand elements must be presented in a consistent manner.

Adirondack Hub Brand Book

Adirondack Hub Brand Images



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